CINCINNATI – FC Cincinnati are pleased to announce Total Quality Logistics (TQL) as the official naming rights partner of “TQL Stadium”, opening May 1, 2021. The FCC-TQL partnership brings together two Cincinnati-grown, leading businesses that share a “no limits” philosophy as well as a deep connection and commitment to the local community.
“We are thrilled to partner with TQL, a highly respected business that has grown from a start-up to industry leader, right here in the Queen City,” FC Cincinnati President Jeff Berding said. “TQL is known for their high-energy culture and cutting-edge technology. There are a lot of synergies that make this alliance between TQL and FCC a perfect match and are reflected throughout the stadium — from the fin lighting to the TQL beer district. Like FCC, TQL is a leader in a growing sector and operates on national and international stages. The long-term stadium naming rights deal is important to the club’s growth and ability to attract top players to Cincinnati. We are excited to call TQL Stadium our home.”
“TQL Stadium is an investment in Cincinnati,” TQL President Kerry Byrne said. “The city means a great deal to us. It is where we were founded and have been headquartered since 1997 — we are thrilled to have one of the most incredible stadiums in the country here, which will now have our name on it. This partnership allows us to reward our employees, increase our national brand awareness, drive recruitment of prospective hires and support our charitable efforts in the community and across the country. Cincinnati is our home, and we are proud for TQL Stadium to be the home of FC Cincinnati.”
Headquartered in Cincinnati, TQL employees over 5,000 people in 56 offices throughout the country, including in 16 markets with MLS teams. Through TQL Cares and the TQL Foundation, the company is committed to making a positive difference in the community. In 2020, TQL and its employees contributed over $2 million to more than 3,000 nonprofits, including Cincinnati-based Boys and Girls Club, Cincinnati Children’s Hospital Medical Center and the USO of Central & Southern Ohio. In this new partnership, FC Cincinnati and TQL will work closely together on making an even greater impact in the Cincinnati community through meaningful initiatives in 2021 and beyond.
The multi-year naming rights partnership includes exterior and interior signage, a seating zone, a branded bar area and extensive opportunities for employee engagement. TQL Stadium’s first-in-the-world lighting technology will feature the company’s logo moving across the stadium exterior. Watch the announcement video here
FC Cincinnati return to the pitch on Saturday, April 24, when the team visits Yankee Stadium to face New York City FC. FCC will officially open their 2021 home slate on Sunday, May 16, when the team hosts Inter Miami CF in the inaugural match at TQL Stadium in a nationally televised 4 p.m. game.